Key factors influencing ridership in North America

A piece of research by Masabi on mass transit riders and the key factors impacting public transport ridership highlights the emerging urban mobility ecosystem.

In 2017, Masabi polled more than 1,000 U.S. residents to find out more about the trends affecting ridership numbers on public transport in North America. Survey respondents included people who both did and did not use public transport, though all respondents had access to public transport services – those who did not were excluded from completing the survey.

The results from this survey produced findings that give unique insights into how public transit agencies can stem declining ridership and attract new riders.

Download the report to discover the key findings from the survey, including how citizens feel about public transport services, what service utilisation is like, the importance of convenience to passengers, and the impact that new mobility services like ride-sharing is having on public transport.