TIER Mobility announces launch in the Netherlands

Credit: TIER Mobility

TIER Mobility, the European shared micro-mobility provider, has announced that it will make its services available to customers in the Netherlands from 30 September 2021.

The operator will start with the deployment of 250 e-bikes in Eindhoven on 30 September 2021, followed by the launch of its micro-mobility service in Utrecht on 1 October 2021, with the launch of a new fleet of electric bikes and scooters.

Jesper Vis, General Manager Benelux at TIER Mobility, hopes that the launch encourages more Dutch cities to follow suit: “We are looking forward to introducing our e-bikes and e-scooters in the Netherlands together with the municipalities of Eindhoven and Utrecht. Upholding our commitment to change mobility for good, we want to make cities accessible, pleasant, future-proof and less dependent on cars. TIER believes that a varied range of shared mobility options can encourage people to make more sustainable and healthier mobility choices. A sustained change of behaviour can lead to a decrease in traffic pressure and gas emissions in our cities and improve the quality of life for all.”

To reduce its own transport costs and carbon emissions, TIER employs local teams of permanent staff who travel through the city on electric cargo bikes and vans to replace flat batteries on-site. As a result, TIER vehicles do not have to go to a warehouse to be recharged. This policy has enabled TIER to be completely climate-neutral since January 2020.

Additionally, TIER has taken various measures to ensure the safest and most responsible use of its vehicles. When new users use the TIER app, several instruction modules on responsible use and parking pop up on the interface and cannot be skipped.