article

Addressing the cost-of-living crisis: Transport ticketing’s role

Gianluca Cuzzolin, Chairman of the Calypso Networks Association (CNA), considers the impact of the cost-of-living crisis on passengers, and shares his thoughts on the importance of the public transport industry adapting to better support passengers during such a challenging time, as well as how this can be achieved through improved ticketing systems and fare structures.

Addressing the cost of living crisis: Transport ticketing’s role

Even though post-pandemic travel restrictions have largely been lifted, predicting passenger behaviours has become harder as many traditional travelling patterns have not returned. A significant number of commuters have moved to a working from home model, be it full time or hybrid, and tourism is still an industry in recovery. These issues are now exacerbated by a second crisis: the rising cost-of-living.

Global economies still recovering from the cost of the pandemic face accelerated inflation – forecast to rise to 7.5 per cent globally by the end of the year1 – alongside mounting energy costs. More strain is being placed on the budgets of both passengers and networks.

The transit ecosystem must learn to adapt to this crisis, maintaining crucial services while offering affordable, accessible mobility. But how can this be achieved in a way that is economically viable, and how can ticketing provide a sustainable solution to the benefit of both networks and their passengers?

Please login or create an account below to continue reading: