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Tram Passenger Survey reveals continual rise in passenger satisfaction

Posted: 24 May 2016 | Katie Sadler, Digital Content Producer, Intelligent Transport | No comments yet

Satisfaction amongst tram users has increased to 92 percent according to the latest Transport Focus Tram Passenger Survey.

Tram Passenger Survey reveals sustained rise in passenger satisfaction

Satisfaction amongst tram users has increased to 92 percent according to the latest Transport Focus Tram Passenger Survey.

Tram Passenger Survey reveals sustained rise in passenger satisfaction

Now in its third year, the annual Transport Focus Tram Passenger Survey asks passengers for their views about journeys across six network areas in Britain. For the second time the survey also includes Edinburgh Trams.

Tram Passenger Survey

Tram Passenger Survey results – Transport Focus

Over 5,000 passengers in Blackpool, Greater Manchester, the West Midlands, Nottingham, Sheffield and Edinburgh were asked how satisfied they were with their tram service. Results reveal a 92 percent satisfaction rate across all six tram networks compared to 90 percent in 2014.

Tram Passenger Survey revealed a 92 percent satisfaction rate across all six tram networks

David Sidebottom, Transport Focus passenger director, said: “It’s great to see tram passenger satisfaction riding high once again. This is despite lots of engineering work to expand, improve and renew existing tram systems.

“It is vital that operators and authorities now use these results to improve the passenger experience even further.”

“It’s great to see tram passenger satisfaction riding high once again”

Furthermore, the survey recorded an increase in the number of passengers who said they were ‘very satisfied’ with their journey from 53 percent in 2014 to 57 percent in 2015. However, 36 percent suggested improvements to their journey including, overcrowding and being able to get a seat, and improvements to tram stops.

Passengers’ rating of value for money of their journey across the networks also saw an improvement from 61 percent in 2014 to 69 percent in 2015.

Download the Tram Passenger Survey here.

89 percent satisfaction for Metrolink

Commenting on the results for Manchester Metrolink, which received an 89 percent satisfaction rate, Peter Cushing, TfGM’s Metrolink Director, said: “I am delighted that we have seen an increase in satisfaction across many key aspects of the customer journey and experience.

“And while it would be misleading to make a like-for-like comparison with other networks – due to our sheer scale of operations and activity – I am also pleased that we are closer than ever to the national average.”

Tram Passenger Survey reveals sustained rise in passenger satisfaction

Metrolink in Manchester

Metrolink is currently undergoing major expansion works and will treble from its original size. Peter Cushing added: “The Metrolink expansion is the biggest single live transport project in the country outside London and is unparalleled in terms of its size and speed of growth and in what it will deliver for passengers. No other owner or operator is delivering engineering works anywhere near the scale of Metrolink.

“Despite the positives of this report we will not be resting on our laurels. The true value of these results is in identifying the needs, wants and priorities of passengers so that we can deliver targeted improvements and an even better customer experience.”

Metrolink passengers also recorded an increase in satisfaction with smoothness of the ride, safety of driving, connectivity with other modes and ticket range.

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