Payments in motion: Connecting cities through contactless technology
Find out more about how payments expert Elavon is making travel throughout the Italian city of Genova easier and quicker through the introduction of contactless technology.
Whether you know it as Genova or Genoa, getting around the gorgeous Italian city is now easier than ever.
For the first time, passengers using the city’s AMT Genova network can simply tap and pay to travel using any debit, credit or prepaid card or any payment-enabled device – like a smartphone or smartwatch – thanks to the partnership between local transportation provider ATM and Visa. AMT Genova is the company that manages public transport in Genoa and is Italy’s fifth largest player in the sector.
As part of this collaboration, Elavon Europe is proudly working with Conduent Transportation, a leading provider of automated and analytics-based transportation solutions for government agencies, and Cybersource, a Visa platform providing businesses with the flexibility to create and evolve payment solutions their way, to better connect public transport systems right across Europe.
Together, making travel more convenient and safer for passengers while helping transport providers to take advantage of emerging technologies to enhance efficiency, reduce costs and increase resilience.
Connected without contact
“Whether you’re crossing the city by road, rail or ferry, going uptown on a lift, scaling a mountainside on a fabulous funicular bus or travelling between Genova and Portofino, our solutions could allow you to ride them all using contactless payments,” said Enrico Binotti, Customer Solutions Manager for the Genova project with Elavon Europe.
“Connecting modern networks across such a varied landscape and historic city has its challenges, but that’s where our partnership shows its strength. We’re making it possible for passengers to pay a fare in exactly the same way they’d buy a coffee – but, potentially, anywhere. And we know that the easier we make it, the more passengers will use it,” Binotti added.
No special cards or apps are required, and the technology being used allows ATM Genova to configure fare caps to offer cost savings for passengers without any additional effort.
Simply tap and pay… get on with your day.
Elavon is a leading global payments company with more than 2,400 employees across Europe. A subsidiary of U.S. Bancorp (NYSE:USB), Elavon provides businesses with the technology needed to accept payments from customers, whether they are shopping in stores, at home or on the go.