Seven myths outlining why MaaS will not fly (and how to prove them wrong)

Register today for this on-demand webinar, in partnership with Hacon, to hear speakers discuss some of the myths, misconceptions and false conclusions that are slowing down the paradigm shift towards MaaS.

Mobility-as-a-Service (MaaS) is picking up speed, but some organisations are still hesitant to hop on the train – fearing that the effort would be excessive and not worth it.

Hacon is firmly convinced that MaaS is changing mobility for good. But concerns and worries are, of course, legitimate and must be taken seriously, and misunderstandings should be sorted wherever possible. In this webinar, speakers will address some of the myths, misconceptions and false conclusions that are slowing down the paradigm shift towards MaaS.

Whether players are scared by the expected complexity of technical implementations, struggling to find the right business models or questioning the relevance and benefits of MaaS solutions – the good thing is: there is a feasible response to every challenge and concern.

During this webinar, Sohejl Wanjani, Business Development Manager at Siemens Mobility/Hacon, and Dr. Ulrich Lange, Head of Sales Management and Presales Consulting at eos.uptrade, discussed seven of the most common MaaS myths. They also shared their learnings from several large-scale MaaS projects and explain the critical requirements for a successful and long-lasting MaaS platform.


Ulrich Lange, Head of Sales Management & Presales Consulting, eos.uptrade

Dr. Ulrich Lange is Head of Sales Management and Presales Consulting and has been with ticketing specialist eos.uptrade since 2012. Previously, he worked as a consultant at civity and MRK Management Consultants. He completed his academic career in 2005 with a doctoral thesis on “Complex measures to influence modal choice of urban commuters” at the Technical University of Munich.

Sohejl Wanjani, Business Development Manager, Hacon & Siemens Mobility

Sohejl Wanjani is Business Development Manager with a regional focus on Austria and the UK. He has a keen interest in MaaS and, as an avid public transport commuter and railway traveller himself, Sohejl is constantly looking at ways to improve the overall passenger experience and how we can help operators and transport authorities to make public transport more sustainable through better use of data and information. He can also benefit from his former experience as a Mobility Manager at Hamburger Verkehrsverbund (hvv) and Deutsche Bahn. Sohejl has a background in Mechanical Engineering.


Is the webinar free?
Yes – there is no charge to watch the webinar, either live or on-demand.

When will the webinar take place?
The webinar will be taking place on 25 April 2022 at 09:30 CST/ 14:30 BST/ 15:30 CET.

Can I watch the webinar later?
The webinar will be available to watch on-demand shortly after the live broadcast takes place.

What are the benefits of attending live?
During the live webinar, you will be able to pose questions to the speakers, which will then be answered during the live Q&A session at the end of the webinar.

How long will the webinar be?
The live webinar will last for up to one hour.

Who will be moderating?
Leah Hockley, Editor, Intelligent Transport.

What do I need to watch this webinar?
All you need is a computer with an internet connection. It is advised to use headphones where possible for your own comfort.