Open loop and account based ticketing: What is the passenger and operator appetite for it?
Date: 2 November 2018
Account based ticketing has emerged as a significant potential expectation from passengers, reflecting the way we increasingly pay for goods and services. However, there are a number of challenges associated with it – What is the true passenger appetite? What is the operator appetite? Should it be prepay or post-pay? What extent will it overlap with MaaS? What are the technology and commercial challenges to delivering for more than a single operator?